Sakeena London is a London-based, multi-brand destination for authentic Pakistani designer wear. We bring more than 240 of Pakistan's most loved labels to women across the UK and around the world, with made-to-measure stitching and a personal shopping service.
Who we are
Pakistani fashion is full of craft: hand-finished embroidery, rich fabrics and detailed silhouettes made for weddings, Eid and the celebrations in between. For many women in the UK and abroad, getting hold of those pieces used to mean relying on friends and family, taking a chance on unknown sellers, or going without.
Sakeena London was created to make that easier. We are a UK-registered company offering one carefully organised place to shop Pakistani designer clothes in the UK. You'll find names you know, including Maria B, Sana Safinaz, Asim Jofa, Baroque, Afrozeh, Aik Atelier, Mushq, Faiza Saqlain, Qalamkar and Sobia Nazir, along with many more across our collection of 240+ labels.
What we do
Authentic Pakistani designer wear, sourced properly
We only offer genuine, verified products sourced through authorised channels: official brand stores, the designers themselves or verified suppliers. We do not make, copy or imitate designs. The brands we stock are independent labels, and our role is to source their original pieces for you and look after your order from start to finish.
Our stitching atelier
Many Pakistani designer collections arrive as unstitched fabric. Our stitching service turns that fabric into a finished outfit made to follow the designer's original look. You can choose a standard UK size from XS to XL or send us your own measurements for custom sizing at no extra cost.
Our tailoring is modesty-conscious. Shirts always have sleeves, dresses have full-coverage inner lining, and designs shown with low backs, backless cuts or drop shoulders are adapted to a regular back and shoulder. We also leave about two inches of seam allowance so small adjustments can be made after delivery.
Read about our stitching and tailoring service
Personal shopping
If you can't find the outfit you want on our website, our personal shopping service can help. Send us the designer name, product code, a link or a photo on WhatsApp. Our team can visit designer boutiques in Pakistan, check the piece, share videos before dispatch where possible and arrange delivery to your UK address.
Who we serve
We dress women across the United Kingdom and send orders worldwide through trusted courier partners, including DPD. Every parcel is tracked. Whether you're planning a wedding wardrobe, an Eid outfit or one special piece, we'll give you honest advice on what is realistic for your date.
Many of our customers are shopping for the moments that matter most: a mehndi, a nikkah, a walima, or a family Eid gathering far from home. We understand that these dates can't move. That's why we put orders with the earliest event dates first and encourage you to message us with a product link before you order, so we can advise you on realistic timings.
Our promise
- Authenticity. Genuine designer pieces, sourced through authorised channels only.
- Craft. Careful stitching and finishing that respects the original design.
- Modesty-conscious tailoring. Clothes adapted to be elegant and never revealing.
- Honest communication. Clear information about timings, sizing and what to expect. We handle all communication in writing, so you always have a record of what was agreed.
Talk to us
We're happy to help with sizing, timings or a particular designer.
- Email: sakeenalondon@gmail.com
- WhatsApp: +44 7413 469563
- Instagram: @sakeenalondon
